Recruiter's Glossary

Examples: Reach • SERP • KPI

Editorial Calendar

Term from Marketing industry explained for recruiters

An Editorial Calendar is a planning tool that marketing and content teams use to organize and schedule their content creation and publishing. It's like a roadmap that shows when and where different pieces of content (such as blog posts, social media updates, newsletters, or videos) will be published. Think of it as a master schedule that helps teams coordinate their content, meet deadlines, and ensure consistent messaging across different channels. Other common names for this include "content calendar," "publishing schedule," or "content planner." Marketing professionals use this tool to stay organized and make sure their content aligns with business goals and important dates.

Examples in Resumes

Created and managed Editorial Calendar for company blog and social media channels, resulting in 50% increase in engagement

Developed comprehensive Content Calendar to coordinate marketing efforts across multiple platforms

Led team of writers using Editorial Calendar to deliver consistent brand messaging

Implemented Publishing Schedule system for managing multiple client content streams

Typical job title: "Content Managers"

Also try searching for:

Content Manager Content Strategist Marketing Manager Digital Marketing Specialist Content Coordinator Social Media Manager Marketing Coordinator

Where to Find Content Managers

Online Communities

Professional Resources

Job Boards

Example Interview Questions

Senior Level Questions

Q: How would you develop an editorial calendar strategy for a company launching in multiple international markets?

Expected Answer: Look for answers that discuss coordinating content across different time zones, cultural considerations, market-specific events, and managing multiple team workflows while maintaining brand consistency.

Q: How do you measure the success of an editorial calendar?

Expected Answer: Strong answers should mention tracking metrics like engagement rates, content performance, team efficiency, meeting publishing deadlines, and how the calendar aligns with overall marketing goals.

Mid Level Questions

Q: How do you handle last-minute changes to an editorial calendar?

Expected Answer: Should discuss having backup content ready, maintaining flexible slots for timely content, and having a clear process for communicating changes to team members.

Q: How do you ensure content themes align with business objectives?

Expected Answer: Look for answers about coordinating with different departments, understanding business goals, and planning content that supports specific marketing campaigns or product launches.

Junior Level Questions

Q: What basic elements should an editorial calendar include?

Expected Answer: Should mention publication dates, content types, assigned writers, status updates, distribution channels, and basic content descriptions.

Q: How do you maintain an editorial calendar on a daily basis?

Expected Answer: Should discuss updating content status, checking deadlines, communicating with team members, and ensuring content moves through the creation process.