A Sweeper is an audio element used in radio broadcasting to help transition between different segments of programming. Think of it like a short audio bridge or announcement that keeps the station's sound flowing smoothly. These typically include the station's name, frequency, or catchphrases. When you hear "You're listening to..." or short sound effects between songs or segments, that's a sweeper. They help maintain the station's identity and keep listeners engaged during transitions. Other common terms for this role include "Radio Production" or "Audio Production."
Created and produced over 50 Sweeper|Sweepers monthly for drive-time programming
Managed the Production|Sweeper library for three FM stations
Developed creative Station ID|Sweeper concepts that increased station recognition
Typical job title: "Radio Production Specialists"
Also try searching for:
Q: How do you manage the production workflow for multiple radio stations simultaneously?
Expected Answer: Looking for experience in organizing multiple projects, meeting strict deadlines, and maintaining different brand voices for each station while ensuring consistent quality across all productions.
Q: How do you keep station imaging fresh and relevant while maintaining brand consistency?
Expected Answer: Should discuss balancing creativity with brand guidelines, staying current with trends, and methods for refreshing content while keeping the station's core identity intact.
Q: What software and tools do you use for producing sweepers?
Expected Answer: Should be familiar with industry-standard audio editing software and able to explain their process for creating, editing, and managing audio productions.
Q: How do you handle urgent requests for new sweepers during live broadcasting?
Expected Answer: Should demonstrate ability to work under pressure, prioritize tasks, and deliver quality work quickly when needed for immediate broadcast.
Q: What is a sweeper and when is it used in radio?
Expected Answer: Should understand basic concept of sweepers as transition elements and their role in maintaining station identity and program flow.
Q: How do you organize and label your audio files?
Expected Answer: Should show basic understanding of file management, naming conventions, and organization systems for audio assets.