A storyboard is a visual planning tool used in advertising, film, and animation that looks like a comic-strip version of how a final video or commercial will appear. It helps teams map out scenes, camera angles, and action before actual production begins, saving time and money. Think of it as a visual blueprint that shows everyone involved – from clients to production teams – exactly how the final piece will flow. While digital tools exist for creating storyboards, many artists still prefer hand-drawn versions, especially during initial creative phases.
Created Storyboard concepts for major automotive client's national TV campaign
Developed detailed Storyboards for social media video series that increased engagement by 45%
Led team meetings to present Storyboard concepts to clients and incorporate their feedback
Typical job title: "Storyboard Artists"
Also try searching for:
Q: Can you describe a challenging storyboard project you managed and how you handled client feedback?
Expected Answer: Look for answers that demonstrate leadership, client management skills, and ability to adapt creative vision while maintaining project goals. They should mention experience with multiple stakeholders and budget considerations.
Q: How do you approach creating storyboards for different media platforms (TV vs. social media)?
Expected Answer: Strong answers should show understanding of different platform requirements, audience engagement patterns, and how to adapt visual storytelling for various formats and attention spans.
Q: What tools and techniques do you use to create storyboards?
Expected Answer: Candidate should be familiar with both traditional drawing methods and digital tools like Adobe Creative Suite, and explain when they prefer to use each approach.
Q: How do you ensure your storyboards effectively communicate the client's message?
Expected Answer: Look for understanding of brand guidelines, marketing objectives, and ability to translate client briefs into visual narratives.
Q: What's your process for creating a basic storyboard from concept to completion?
Expected Answer: Should describe basic steps like rough sketches, client approval stages, and final refinements. Understanding of basic visual storytelling principles is important.
Q: How do you organize and present your storyboard to clients?
Expected Answer: Should demonstrate basic presentation skills, understanding of professional layout, and ability to explain creative choices clearly.