OTT (Over-the-Top)
OTT (Over-the-Top) refers to streaming services that deliver TV shows, movies, and other content directly to viewers through the internet, bypassing traditional cable or satellite providers. Think of services like Netflix, Hulu, or Disney+. Companies in this space focus on creating, managing, or supporting these streaming platforms. The term "over-the-top" comes from the idea that these services go "over the top" of conventional TV distribution methods. When you see OTT in job descriptions, it usually relates to roles involving streaming platform development, content distribution, or digital media strategy.
Examples in Resumes
Managed content distribution strategy for OTT platforms reaching 2 million subscribers
Led marketing campaigns for Over-the-Top streaming services
Developed advertising solutions for multiple OTT streaming platforms
Typical job title: "OTT Platform Managers"
Also try searching for:
Where to Find OTT Platform Managers
Industry Groups
Professional Networks
Example Interview Questions
Senior Level Questions
Q: How would you develop a strategy to increase user engagement on an OTT platform?
Expected Answer: A senior candidate should discuss user analytics, content recommendation systems, user experience improvements, and methods to reduce churn rate. They should also mention personalization strategies and content acquisition planning.
Q: What metrics would you use to measure the success of an OTT service?
Expected Answer: Should explain key performance indicators like subscriber growth, viewer engagement, content performance, churn rate, average viewing time, and revenue per user. Should also discuss how these metrics influence business decisions.
Mid Level Questions
Q: How do you approach content licensing and distribution rights for OTT platforms?
Expected Answer: Should demonstrate understanding of content licensing agreements, territorial rights, exclusivity deals, and how to manage a content library while considering budget constraints and audience preferences.
Q: What strategies would you use to reduce subscriber churn?
Expected Answer: Should discuss content release strategies, engagement tactics, pricing models, and customer service improvements. Should also mention the importance of user experience and personalization.
Junior Level Questions
Q: What are the main differences between OTT and traditional TV broadcasting?
Expected Answer: Should explain basic differences in delivery method (internet vs cable/satellite), viewing habits (on-demand vs scheduled), and revenue models (subscription/advertising).
Q: What are the current trends in OTT content consumption?
Expected Answer: Should demonstrate awareness of basic industry trends like mobile viewing, binge-watching, multiple device access, and the rise of original content production.
Experience Level Indicators
Junior (0-2 years)
- Basic understanding of streaming platforms
- Content management basics
- Knowledge of major OTT services
- Understanding of viewer analytics
Mid (2-5 years)
- Content strategy development
- Platform operations management
- User engagement optimization
- Revenue model understanding
Senior (5+ years)
- Strategic platform development
- Content acquisition strategy
- Business model optimization
- Team leadership and stakeholder management
Red Flags to Watch For
- No knowledge of major streaming platforms and their business models
- Lack of understanding about digital content distribution
- No experience with audience analytics or engagement metrics
- Unable to explain basic streaming technology concepts
Related Terms
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