Mock-up
A mock-up is a realistic preview or model of what a final design will look like. It's like a draft version that shows clients how their project (such as a website, product packaging, or advertisement) will appear when finished. Designers create mock-ups to get feedback and approval before moving forward with the final product. Think of it as similar to how an architect shows a model of a building before construction begins. Mock-ups can be digital (created on computers) or physical (hand-crafted samples), depending on what's being designed.
Examples in Resumes
Created Mock-up designs for client websites using Adobe XD
Developed physical Mock-ups and Mockups for product packaging
Presented digital Mock-up concepts to stakeholders for brand redesign projects
Typical job title: "Graphic Designers"
Also try searching for:
Where to Find Graphic Designers
Online Communities
Professional Networks
Resources
Example Interview Questions
Senior Level Questions
Q: How do you manage client feedback and revisions during the mock-up phase of a project?
Expected Answer: A senior designer should discuss their systematic approach to collecting feedback, organizing revision rounds, setting clear expectations with clients, and maintaining design integrity while incorporating changes.
Q: How do you ensure your mock-ups align with both brand guidelines and practical implementation requirements?
Expected Answer: Should explain their process of balancing creative design with technical constraints, brand consistency, and real-world application considerations.
Mid Level Questions
Q: What tools and techniques do you use to create effective mock-ups?
Expected Answer: Should be able to discuss various design software, explain when to use digital vs. physical mock-ups, and demonstrate knowledge of different presentation methods.
Q: How do you ensure your mock-ups are realistic and accurately represent the final product?
Expected Answer: Should explain their attention to detail, understanding of materials and production methods, and how they consider real-world applications in their designs.
Junior Level Questions
Q: What is the purpose of creating a mock-up?
Expected Answer: Should explain that mock-ups help visualize the final product, get client approval, and identify potential issues before final production.
Q: What's the difference between a rough sketch and a mock-up?
Expected Answer: Should explain that rough sketches are quick initial ideas, while mock-ups are more detailed, polished presentations that closely represent the final product.
Experience Level Indicators
Junior (0-2 years)
- Basic design software knowledge
- Creating simple digital mock-ups
- Understanding of design principles
- Basic presentation skills
Mid (2-5 years)
- Advanced mock-up techniques
- Multiple design software proficiency
- Client presentation skills
- Understanding of production processes
Senior (5+ years)
- Complex mock-up creation
- Project management
- Client relationship management
- Team leadership and mentoring
Red Flags to Watch For
- Unable to create professional-looking mock-ups
- Poor understanding of design software
- Lack of attention to detail
- No portfolio of previous mock-up work
- Poor presentation and communication skills
Related Terms
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