Look Book
A Look Book is a collection of photographs used to showcase a model's, actor's, or performer's range and versatility. It's like a visual resume that talent agencies and casting directors use to evaluate potential talent. Similar to a portfolio but more specifically focused on different looks, styles, or character types a person can portray. Think of it as a catalog of someone's different appearances and abilities that helps agents and casting professionals quickly understand what roles or jobs that person might be suitable for.
Examples in Resumes
Created and maintained digital Look Books for over 100 agency talents
Coordinated Look Book photoshoots resulting in 30% increase in client bookings
Designed innovative Look-Book layouts that showcased talent versatility
Updated seasonal Lookbooks for fashion and commercial talent roster
Typical job title: "Look Book Coordinators"
Also try searching for:
Where to Find Look Book Coordinators
Industry Networks
Professional Resources
Example Interview Questions
Senior Level Questions
Q: How do you manage a large agency's look book updating process?
Expected Answer: A senior coordinator should discuss organizing photoshoot schedules, maintaining consistent quality standards, managing deadlines for multiple talents, and implementing efficient updating systems.
Q: How do you handle difficult situations with talents or photographers during look book shoots?
Expected Answer: Should demonstrate leadership skills, conflict resolution abilities, and maintaining professional standards while ensuring high-quality results.
Mid Level Questions
Q: What factors do you consider when organizing a look book photoshoot?
Expected Answer: Should mention scheduling, budget management, selecting appropriate photographers, coordinating with makeup artists and stylists, and ensuring diverse looks are captured.
Q: How do you determine which photos to include in a talent's look book?
Expected Answer: Should discuss evaluation of photos based on industry standards, variety of looks, current market demands, and talent's strongest features.
Junior Level Questions
Q: What is the purpose of a look book?
Expected Answer: Should explain that it's a visual presentation tool showing different looks and styles of talent for casting directors and clients to review.
Q: What basic elements should a good look book include?
Expected Answer: Should mention high-quality photos, variety of expressions/poses, different outfits/styles, and clear contact information.
Experience Level Indicators
Junior (0-2 years)
- Basic photo organization and filing
- Simple layout design
- Communication with talents and photographers
- Understanding of basic industry standards
Mid (2-5 years)
- Photoshoot coordination
- Budget management
- Digital asset management
- Talent relationship building
Senior (5+ years)
- Full project management
- Team leadership
- Strategy development
- Industry networking
Red Flags to Watch For
- No understanding of current industry standards and trends
- Lack of organization skills or attention to detail
- Poor communication abilities with talents and creative teams
- No experience with digital portfolio management
- Unable to work under tight deadlines
Related Terms
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