Recruiter's Glossary

Examples: Community Partnership • Nonprofit Compliance • Major Gifts

Donor Management

Term from Nonprofit Organizations industry explained for recruiters

Donor Management refers to the process of organizing and maintaining relationships with people and organizations who give money or resources to nonprofit organizations. It's like a specialized form of customer relationship management (CRM), but specifically designed for nonprofits. This includes keeping track of donations, managing donor information, creating fundraising campaigns, and maintaining communication with supporters. Organizations often use special software tools called Donor Management Systems or Nonprofit CRMs, such as DonorPerfect, Blackbaud, or Salesforce Nonprofit Cloud, to handle these tasks.

Examples in Resumes

Increased annual giving by 40% through improved Donor Management strategies

Implemented new Donor Management System to streamline fundraising operations

Developed and executed Donor Management protocols for a database of 10,000+ supporters

Supervised Donor Management and stewardship programs for major gifts

Typical job title: "Donor Management Specialists"

Also try searching for:

Donor Relations Manager Development Coordinator Fundraising Manager Donor Database Administrator Development Associate Nonprofit CRM Manager Donor Services Coordinator

Where to Find Donor Management Specialists

Professional Associations

Online Communities

Job Boards

Example Interview Questions

Senior Level Questions

Q: How would you develop a strategy to retain major donors?

Expected Answer: A senior candidate should discuss creating personalized engagement plans, implementing regular communication schedules, organizing exclusive events, measuring donor satisfaction, and using data analytics to predict and prevent donor attrition.

Q: How have you handled a significant donor database migration?

Expected Answer: Should describe experience leading database transitions, including data cleaning, staff training, maintaining data integrity, and ensuring minimal disruption to ongoing donor relationships and fundraising activities.

Mid Level Questions

Q: How do you segment donors for different fundraising campaigns?

Expected Answer: Should explain methods of categorizing donors based on giving history, interests, and capacity, and how to create targeted communications and appeals for different donor groups.

Q: What strategies do you use for donor stewardship?

Expected Answer: Should discuss thank-you processes, regular updates to donors, impact reporting, and maintaining ongoing relationships through various communication channels.

Junior Level Questions

Q: What information is essential to track in a donor database?

Expected Answer: Should mention basic donor details like contact information, giving history, communication preferences, relationships to other donors, and interaction records.

Q: How do you handle donor acknowledgment letters?

Expected Answer: Should describe the process of creating and sending timely thank-you letters, including tax receipt information, personalization, and proper record-keeping.