Recruiter's Glossary

Examples: Sports Tourism • Tourism Impact Assessment • Tourism Certification

Tourism Board

Term from Tourism Services industry explained for recruiters

A Tourism Board is a government or semi-government organization that promotes travel and tourism for a specific location, whether it's a city, region, or country. These organizations work to attract visitors, support local tourism businesses, and manage the destination's brand image. They're similar to destination marketing organizations (DMOs) or convention and visitors bureaus (CVBs). Think of them as the official marketing and development team for a tourist destination, helping to bring in visitors and manage tourism-related activities.

Examples in Resumes

Developed marketing campaigns for the Tourism Board to increase international visitors by 25%

Coordinated with local businesses as Tourism Board representative to organize annual food festival

Managed social media presence for the Tourism Board and Tourist Board across multiple platforms

Led research projects at the Convention and Tourism Board to analyze visitor demographics

Typical job title: "Tourism Board Professionals"

Also try searching for:

Tourism Development Officer Destination Marketing Manager Tourism Coordinator Tourism Marketing Specialist Tourism Project Manager Tourism Research Analyst Destination Development Manager

Where to Find Tourism Board Professionals

Professional Associations

Job Boards

Professional Networks

Example Interview Questions

Senior Level Questions

Q: How would you develop a 5-year tourism strategy for a destination facing declining visitor numbers?

Expected Answer: A senior candidate should discuss comprehensive approaches including market research, stakeholder engagement, identifying unique selling points, creating sustainable tourism initiatives, and developing measurable goals with specific action plans.

Q: How would you handle a crisis situation affecting tourism (like a natural disaster or negative publicity)?

Expected Answer: Should demonstrate knowledge of crisis management, including immediate response protocols, stakeholder communication, media management, and recovery strategy development.

Mid Level Questions

Q: What strategies would you use to promote a destination in new international markets?

Expected Answer: Should discuss market research, cultural considerations, digital marketing approaches, partnership development with travel trade, and measurement of campaign effectiveness.

Q: How would you work with local businesses to enhance the visitor experience?

Expected Answer: Should explain approaches to stakeholder engagement, training programs, quality standards development, and creating collaborative marketing initiatives.

Junior Level Questions

Q: What social media platforms would you use to promote a destination and why?

Expected Answer: Should show understanding of different social media platforms, their audiences, and basic content strategy for tourism promotion.

Q: How would you gather and analyze visitor feedback?

Expected Answer: Should demonstrate knowledge of basic research methods like surveys, social media monitoring, and review analysis to understand visitor satisfaction.